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Petroleum Branding & Imaging
Branding and imaging for petroleum jobbers and station owners: full-site conversions, canopies, forecourts, pumps, price signs and lighting, built to brand standards.
High-volume petroleum branding, done to the brand's standard. Aver Sign Company delivers imaging for petroleum jobbers, built to meet brand standards, pass inspections and hold up in the field.
We complete more than 100 branding and imaging projects a year. That gives us the experience, the coordination and the production capacity to run a program of any size the same way at every site.
Our project managers know the standards and processes of the major petroleum brands, and they manage the job from start to finish.
Petroleum Branding & Imaging
Scope of work
| Item | Scope |
|---|---|
| 01.1 | Full-site conversions |
| 01.2 | Canopy imaging |
| 01.3 | Forecourt imaging |
| 01.4 | Pump imaging, decals, overlays and graphics |
| 01.5 | MID and monument signs and footings |
| 01.6 | LED price signs and electronic displays |
| 01.7 | LED canopy light upgrades |
| 01.8 | High-rise signs |
| 01.9 | Painting: full site, canopy decks, pumps |
Recent work

Canopy imaging, Marathon 
Canopy and price sign, BP 
Canopy imaging, Amoco 
Canopy imaging, Sunoco 
Canopy imaging, WOW 
LED price sign
Brand standards we work to
Our project managers know the image standards and processes of the major petroleum brands.
Service area
Our partnership with C&B Sign Services expands our footprint throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Tennessee.
What does petroleum branding and imaging include?
Everything that carries the brand on a station: full-site conversions, canopy and forecourt imaging, pump imaging with decals, overlays and graphics, MID and monument signs with their footings, LED price signs and electronic displays, LED canopy light upgrades, high-rise signs, and painting of canopy decks, pumps or the full site.
Do you work with petroleum jobbers on brand image programs?
Yes. Aver delivers imaging for petroleum jobbers, built to meet brand standards and pass inspections. We complete more than 100 branding and imaging projects a year, and our project managers know the standards and processes of the major petroleum brands, so a program of any size runs the same way at every site.
Can you install LED price signs and upgrade canopy lighting?
Yes. LED price signs, electronic displays and LED canopy light upgrades are part of our petroleum imaging work, and our service crews handle electrical diagnostics and LED retrofits on existing signs.
What area does Aver Sign Company serve?
Michigan and the Midwest, from our base in Ferndale, Michigan. Our partnership with C&B Sign Services expands our footprint throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Tennessee.
Other services
- Installation & Service Installation, service and repair for every type of sign, with permitting and project management, from a single site to a multi-location rollout.
- Custom Signs Custom signs from a UL-approved manufacturer: monuments, pylons, channel letters, cabinets, canopy fascia and graphics, from one-off builds to multi-site programs.
Tell us about the site
Send the address, photos or drawings with your request, and we will get back to you about the job.








